Well, hello!

We are so pleased that you have come to visit.

Whether you’ve stopped by out of curiosity or to gather ideas, this blogazine is meant to inspire you.  We are passionate about marketing & business and will share our insights with you as well as lessons we’ve learned along our journey during our business ventures.  In this blog, we will highlight work from the experts who have enlightened us, so that you can benefit from our research.

They say that all work and no play makes for a dull entrepreneur, so in addition to our professional ideas, we will also share cool new stuff for personal use.  Look out for those little gems as well. 

It is our aspiration to provide posts which will help “Elle of Eight” (/elé vāt/) you in your business, career and/or personal life.  Please join our conversation.  It will be a pleasure getting to know you.

This is Phase One and a simplified format.   Phase Two is scheduled for Q3 2015. 

Here we go!

Arlene & Kellie

p.s. A little more about us


What value does the NEA provide?



To illustrate just how beneficial the NEA’s work has been, artist and environmental engineer Tega Brain has programmed this WEBSITE  that scrolls through the types of  grants the NEA awarded last year alone.  Check out the this article on Hyperallergic.com.

Broad Strokes: 15 Women Who Made Art and Made History (in That Order)

Iconic Women Artists

Lisa Congdon’s wistful portraits celebrate Kara Walker, Louise Bourgeois and more.

Historically, major women artists have been excluded from the mainstream art canon. Aligned with the resurgence of feminism in pop culture, Broad Strokes offers an entertaining corrective to that omission. Art historian Bridget Quinn delves into the lives and careers of 15 brilliant female artists in text that’s smart, feisty, educational, and an enjoyable read. Replete with beautiful reproductions of the artists’ works and contemporary portraits of each artist by renowned illustrator Lisa Congdon, this is art history from 1600 to the present day for the modern art lover, reader, and feminist.

Agnes Martin


The artist was a loner and self-critical taskmaster who worked hard to stay positive. “I believe in living above the line,” Martin said. “And above the line is happiness and love.” Martin’s serene, linear paintings have found a symbiotic home inside the iconic gentle coils of the Guggenheim, designed by Frank Lloyd Wright.  In the cacophony of current events, Martin’s work is a must-see.


Above, a video introduction to the artist from the Guggenheim Museum.  Although the installation has now closed, it’s a reminder of her work and constant striving to “live above the line.”

The Infinity Room

If you’re in Los Angeles, carve out some time for a glimpse of awe-inspiring infinity — the Infinity Mirrored Room by famed Japanese artist Yayoi Kusama, to be exact. The experiential installation, lined with mirrors and filled with hundreds of multicolored LED lights dangling from the ceiling, was a must-see in New York two years ago when it hit the David Zwirner Gallery and, now, it’s been snapped up by the Broad Museum in downtown L.A. Tickets are free — the whole museum is, in fact — but book online and get there early. Only one visitor is allowed in the exhibit at a time, and only for about 45 seconds.  It’s worth it!
Infinity Mirrored Room – The Souls of Millions of Light Years Away by Yayoi Kusama, 2013, wood, metal, glass mirrors, plastic, acrylic panel, rubber, LED lighting system, acrylic balls, and water, 113 1/4 x 163 1/2 x 163 1/2 in., Yayoi Kusama