Do Something

DoSomething

Do Something.org  is a great example of a non-profit making a huge difference with teenagers.  They have 3.4 million members tackling a plethora of issues, from poverty to violence to the environment.  They have re calibrated their approach to work with teens and have really made it work.  We can all learn from them.

1.  GOING WIDE

They are launching over 200 projects annually for members to participate in (up from a previous 30 per year).

2.  BEING IN THE NOW

They are almost exclusively using texts (the most urgent medium).

3.  GOING DEEP

They created a CRISIS hotline (“Text” line).

 

Check out their new book.

 

By the way, if you are over 26 yrs old, you are considered “old people” in their book.  : )